BROKERS

Brokers

Which app to open, what each one is actually good at, and every head-to-head we have written. Pick by what you plan to do, not by the ad you saw last.

01Pick by goalFour starting points02Every brokerGuides for each app03Head to headMost-read comparisons04Sign-up bonusesFree stock and cash offers

Pick by what you'll do

YOUR FIRST ACCOUNTFidelityNo minimums, fractional shares, index funds with no fee, and phone support when you need it.See why →ACTIVE TRADINGWebull or MoomooCharting, Level 2 data and extended hours on mobile, without a platform fee.See why →LEARNING OPTIONSE*TRADEOptions education and risk tools that show what a trade can lose before you place it.See why →RETIREMENT AND IRASSchwab or FidelityRoth and traditional IRAs, low-cost funds, and rollover help from people rather than a chatbot.See why →

Every broker, one page each

Full comparison matrix →
RobinhoodSimplest app to start18 GUIDES · 7 HEAD TO HEADFidelityBest all-round for beginners19 GUIDES · 8 HEAD TO HEADMoomooFree data for active traders11 GUIDES · 7 HEAD TO HEADWebullCharts on mobile10 GUIDES · 8 HEAD TO HEADSchwabResearch and support9 GUIDES · 7 HEAD TO HEADAllyBanking and investing together9 GUIDES · 8 HEAD TO HEADE*TRADEOptions tools4 GUIDES · 7 HEAD TO HEADM1Automated portfolios2 GUIDES · 8 HEAD TO HEAD
ALSO COVERED
BettermentWealthfrontCoinbaseVanguard

Most-read head to heads

All comparisons →
Webull vs ThinkorswimRead →Ally Invest vs E*TRADERead →Moomoo vs FidelityRead →Moomoo vs WebullRead →Moomoo vs RobinhoodRead →Robinhood vs WebullRead →Fidelity vs VanguardRead →Schwab vs FidelityRead →

Sign-up bonuses

Every current brokerage bonus, with the conditionsFree stock, cash for deposits, and the holding periods that decide whether you keep it.See the offers →
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